Gennady Estraikh is associate professor of Yiddish studies, Skirball Department of Hebrew and Judaic Studies at New York University. He is the author of Yiddish in the Cold War (2008), In Harness: Yiddish Writer's Romance with Communism (2004), Soviet Yiddish: Language Planning and Linguistic Development (1999) and the co-editor of Translating Sholem Aleichem: History, Politics, and Art (2012) and 1929: Mapping the Jewish World (2013).